ACN Energy to Announce New Strategy in
April 2001;
California Electricity Customers
Changing Back to Local Utilities
ACN Energy soon will announce a
new, enhanced, business strategy for utilities marketing in April 2001 at
ACN’s International Convention in Atlantic City, New Jersey.
Key initiatives of this new
strategy ACN Energy will pursue include:
- The launch of strategic alliances with solid
industry leaders that will allow ACN Energy to expand its services
- Expansion into growing market
segments
- 55,000 new natural gas customers being added
to our ever-increasing base
- Continuous connection of
natural gas and/or electricity pending customers in California, Georgia,
New York, and Pennsylvania
- A refocused effort on natural gas marketing
in California
The complete new strategy will be
announced in detail during the Atlantic City International Convention,
being held April 20-22, 2001. Registration information can be found on http://www.acninc.com/, under "Upcoming
Events", or under Facts-On-Demand document #185.
ACN Energy’s new strategy comes
at a perfect time, as we will be shifting our focus in the California
market from both electricity and natural gas to simply gas services. In
response to recent changes by the California state legislature, effective
immediately, ACN Energy will turn electricity customers in California back
to their local utility providers. This change affects electricity
customers only and does not apply to ACN Energy gas customers in
the Pacific Gas & Electric (PG&E) and Southern California Gas
(SCG) areas of California.
ACN Energy has made this
customer-focused decision due to the fact that the California legislature
has made it impossible for retail energy providers to compete with the
local utilities in providing customers value. The local utilities in
California are now able to take advantage of extremely low-cost energy
purchases through the Department of Water Resources that are unavailable
to retail providers, including ACN Energy. ACN Energy has no other choice
but to cease electricity services in California in order to protect the
best interests of our customers.
ACN Energy will continue to
monitor the electricity situation in California, as well as lobby the
state legislature for a fair and competitive marketplace. When such a
marketplace exists, ACN Energy will once again be able to meet our overall
goal of providing true customer value and will relaunch our electricity
services in California. Until such time, we will keep our independent
representatives and customers informed of any new developments as they
occur.
We appreciate your patience and
your support of this difficult decision. In addition, we extend our
sincere thanks to our electricity customers in California for their
patronage over the last several months, throughout this energy crisis.
Although ACN Energy regrets
turning back approximately 17,000 electricity customers due to
uncontrollable circumstances, we are extremely excited about the 55,000
new natural gas customers we will be connecting to our utility service in
the very near future. This growth is just another indication of the
tremendous market potential that lies ahead for ACN Energy and its
independent representatives. As deregulation continues to spread
throughout the utilities industry, ACN Energy will lead the way as the
preferred, alternative provider.
Don’t miss out on the exciting
details of ACN Energy’s new business strategy – make sure you attend the
ACN International Convention in Atlantic City in April! In the meantime,
continue to market ACN Energy’s services with as much enthusiasm and
dedication as always.
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