Ford Management in Boston
To Whom It May Concern:
I'm 15 and I've always been interested in acting, and
I just recently have been thinking about modeling, and
exploring it locally.
I live in Boston, which is near enough to New York City
to visit on weekends, or for short trips, but not close
enough to commute to every day to see agencies.
I know that Ford Models in New York is a very reputable
agency, but do you know anything about Ford Management
It doesn't have a website and I can't figure out if
it's at all related to Ford Models, but I'm guessing
Is Ford Management just using Ford's good name to trick
people into thinking they're a good agency?
Thanks for you help.
Apparently the company changed its name from Ford Management
to Candy Ford Group and its website is located at CandyFord.com.
I don't know if they were using the name to make other
people think they were reputable. The name of the person
running the company is Candy Ford, so there is some justification
for using the name Ford in the company name.
Still, Ford Models in New York, started by Jerry and
Eileen Ford, is so well known nationally and internationally,
and it has been around since the 1940s, it is easy to
see why you would wonder.
Ford in Boston did use disclaimers, included in web
directories, saying there were not Ford Models, and were
not affiliated with Ford Models, but that was obviously
not good enough, and so they changed the name of the
Again, I don't know if Ford Management in Boston used
the name commercially to boost its reputation, but I
do know that another company used their name commercially
to boost its reputation. They were tricking people into
thinking it was the NY modeling agency.
Ford in NY said they received regular phone calls from
people asking if their company used the website of this
other business which claimed it did. The BBB record said
the business based in Florida misrepresented which models
used their service. They said Ford used it, but it was
not Ford in NY; it was Ford in Boston. They said Elite
used it, but it was not Elite in NY; it was Elite in
So it is certainly possible Candy Ford chose to change
the name of the company because this other business was
manipulating them and her business was caught in the
In any case, Ford Management in Boston, or Candy Ford
Group, as it is now known, does promotional staffing.
They do events.
For example, their website says they do beverage industry
events, campus events, sporting events, mall tours, product
sampling, concerts venues, special events, trade shows,
and name acquisition.
Promotional "modeling" typically pays about
$15/hr. It's at the bottom end of modeling (some don't
call it modeling). $15/hr may sound good, but it's not
$15/hr for 40 hours a week. It could be a one-time event
for an hour or two on the weekend.
Candy Ford's models, according to its website, do different
types of modeling, but the work related to the company
in Florida which they promoted (by a statement on its
website) is, according
to a published news report, promotions:
- Ford Model Management hasn't signed any Options talent
to contracts, but owner Candy Ford says they've used "hundreds" for
promotional work, like handing out items at trade shows.
So it could be mostly promotions. If you want to hand
things out, like at trade shows, CFG may be OK.